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Last Updated on: 31st August 2025, 02:35 am
Yesterday, I reported on the USA’s top selling electric vehicle models in the 2nd quarter, and also reported that US EV sales were down 6% in Q2 year over year — entirely because of Tesla’s sales drop. But, looking more broadly, how are different auto brands and auto groups ranked in terms of the country’s EV sales? Let’s have a look. (Note that all of these charts are better viewed on a laptop/desktop computer than on a phone.)
So, yes, despite Tesla’s big sales drop year over year (and even more so going back two years), the US electric vehicle brand still dominates US EV sales. The company accounted for 48.5% of the country’s EV sales last quarter. With almost 144,000 sales, Tesla had more than four times as many sales as #2 Chevrolet. That’s where we are.
Behind those two leading brands, Ford and Hyundai are in a tight race for #3, with 5.5% and 5.3% share of the US EV market, respectively. (Ford needs to step it up if the brand wants to stay on the podium.) Overall, though, frankly, anything under 50,000 quarterly EV sales from Chevrolet, Ford, and Hyundai is unsatisfactory, inadequate. They can do better.
Cadillac, BMW, and Rivian are next in line, but these are premium brands, so it’s a little more acceptable to have just over 10,000 sales a quarter, but I hope we see them all double those numbers before too long.
I know many people prefer to look at things by auto group, though, not just brand. So, let’s look at those rankings now.
Obviously, Tesla is in the same position, since it doesn’t have multiple brands. GM then steps up quite a lot to solidify 2nd place. The company’s 15.2% of the market was up significantly from its 10.8% of the market in Q1 2025. Meanwhile, 3rd place Hyundai–Kia’s share of the US EV market dropped a little bit from 7.8% in Q1 to 7.3% in Q2. Volume was also down from almost 23,000 to almost 21,500.
Then, basically, the ranking trails off. Ford’s got 5.5% share of the market, Honda’s got 4.1% of the market, BMW Group and Volkswagen Group have 3.7% of the market each, Rivian has 3.6% of the market, and so on and so on.
Overall, the big picture is clear — Tesla dominates the US EV market, but GM is rising fast. Stay tuned.
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